Types of Communication
Communication plays an important part in human lives: both
professionally and personally. It helps an organization to reach its goal as
well as allow us a human being to share our thoughts, ideas and beliefs to
others. The ability to communicate effectively is essential for success in the
workplace. Being able to promote oneself professionally through networking and
effective communication is important for progressing in one's career. In
personal settings, the ability to communicate emotions and ideas is imperative
for building relationships and making connections with others. But only
communicating is not enough, one should communicate effectively. A
communication is said to be effective if
·
The purpose of communication has
been fulfilled
·
The receiver has given positive
feedback
·
The intent of communication has been
interpreted accurately.
Types of communication
To achieve either of the condition stated above one should always
know the context. A context can be clearly defined if we know to whom we are
communicating and what we are communicating. Therefore, communication is
divided in several categories.
Communication on the basis of organizational structure: Two types of communication take place in an organization. They
are
·
Formal
·
Informal
Communication on the basis of channel: Communication can also be
classified on the basis of communication channel adapted for that
communication. Communication can take place in various form. They are
·
Verbal
·
Non-verbal
Communication on the basis of direction
·
Upward
·
Downward
Formal communication
Formal communication is structured and uniformed with the intent
of communicating concisely and efficiently. There is little personability in
formal communication and it follows a specific set of rules and regulations.
This type of communication is often seen in the workplace and is intended to
meet administrative goals. The communication in which information flows through
proper and pre-defined solutions is referred to as Formal Communication. It
follows a hierarchical chain that is generally established by the organization
itself.
This type of communication is a must in the workplace because
employees are expected to follow formal communication while performing their
duties. Some general examples of formal communication are reports, commands,
orders, etc.
Types of Formal Communication
1. Vertical
In this type of formal communication, information exchange takes
place at different organizational levels. Either the communication takes place
from superior authority to subordinate or vice-versa.
It is also classified into two types:
Bottom-up: Communication flow
is from subordinate to superior authority.
Top-down: Communication flow
is from superior authority to subordinate.
2. Lateral or Horizontal
This type of communication takes place between two employees of
the same level but working in different departments.
For example, communication that takes place between the Sales
Manager and Human Resource Manager.
3. Diagonal or Crosswise
This type of communication takes place between employees of
different departments working at different levels.
For example, communication between Salesman and Manufacturing
manager.
Informal communication
Informal
communication is more spontaneous and does not follow a rigorous structure.
There are no rules or official channels. This type of communication occurs
between family, friends, and acquaintances. The intent of informal
communication is to satisfy personal interests. It is also important for the
growth of a company because employees can discuss work-related issues more
openly which ultimately saves the company’s time and money.
Types
of Informal Communication
1. Single Strand Chain
The
communication in which one person tells something to another who again says
something to another person and the process continues.
2. Cluster Chain
In this
type of informal communication, one person tells something to some of his
friends then they circulate that among their close friends and the process goes
on.
3. Probability Chain
In this
type, one person randomly chooses some persons and transfers information to
them and they also do the same later on.
4. Gossip Chain
This
type of communication is very common in an organization, where a person tells
something to a group of people then they also spread it further to another
group of people till it gets passed to everyone.
Key
Differences Between Formal and Informal Communication
Formal
communication
|
Informal
communication
|
A
set of commands is followed for formal communication.
|
In
informal communication can move freely in all directions.
|
Formal
communication is time-consuming.
|
It
costs less time for informal communication.
|
Formal
communication has its scope restricted within the organization
|
Informal
communication has no boundary.
|
A
high level of secrecy is maintained for formal communication.
|
Secrecy
is not guaranteed for informal communication.
|
Formal
communication is designed at the organizational level.
|
informal
communication occurs naturally.
|
Documentary
evidence is always available for formal communication.
|
There
are no supporting documents available for informal communication.
|
Slang
words are never used in formal communication.
|
They
can be used in informal communication.
|
Formal
communication is also known as official communication.
|
Informal
communication is also known as grapevine communication.
|
Examples
of formal communication are - business letters, reports, orders, etc.
|
Examples
of informal communication are face-to-face communication, telephonic
conversations, etc.
|
Generally,
documentation happens for formal communication.
|
No
documentation happens for informal communication.
|
Verbal Communication
Verbal
communication occurs when we engage in speaking with others in word. These
words can be written or spoken. It can be face-to-face, over the telephone, via
Skype or Zoom, etc. Some verbal engagements are informal, such as chatting with
a friend over coffee or in the office kitchen, while others are more formal,
such as a scheduled meeting. Types of verbal communication
Oral:
Spoken language
Non-Oral:
Written
Oral Communication
Oral
communication is type of communication when information is shared using spoken
words. Regardless of the type, it is not just about the words, it is also about
the calibre and complexity of those words, how we string those words together
to create an overarching message, as well as the intonation (pitch, tone,
cadence, etc.) used while speaking. Oral communication is further classified
as:
Intrapersonal
communication
Interpersonal
communication
Small
group communication
Public
communication
Intrapersonal communication
Intrapersonal
communication is nothing but the internal dialogue people usually engage in.
This type of communication takes place when a person talks to themselves. Here,
communication takes place within the brain. People usually interact with
themselves on many occasions such as when processing vague information,
reaching clarity about something, tackling overwhelming emotions, daydreaming
etc.
For
example, Katie always has the habit of discussing with herself before taking
any important decisions. She feels that talking to herself helps her tackle any
confusion efficiently.
Interpersonal communication
This
form of communication takes place between two individuals and is thus a
one-on-one conversation. Here, the two individuals involved will swap their
roles of sender and receiver in order to communicate in a clearer manner.
Small group communication
This
type of communication can take place only when there are more than two people
involved. Here the number of people will be small enough to allow each
participant to interact and converse with the rest. Press conferences, board
meetings, and team meetings are examples of group communication. Unless a specific
issue is being discussed, small group discussions can become chaotic and
difficult to interpret by everybody. This lag in understanding information
completely can result in miscommunication.
Public communication
This
type of communication takes place when one individual address a large gathering
of people. Election campaigns and public speeches are example of this type of
communication. In such cases, there is usually a single sender of information
and several receivers who are being addressed.
Written communication
Written
communication is any written message that two or more people exchange. Written
communication is typically more formal but less efficient than oral
communication. Examples of written communication include: Emails. Text
messages. Written communications require a high level of skill in order to be
conducted effectively and professionally. This form of communication is very
common in business, so it is important that each employee has an understanding
of written communication and a continual motivation to develop and improve
their skills. Effective written communications should include the following
skills:
Clarity:
All written communications should be clear, direct, straightforward, and
understandable. Confusion will be prevented amongst readers if the message
makes sense.
Concision:
Written communications should be kept short to avoid repetition and avoid
leaving out necessary information. Conciseness assists in making a message clearer.
A
professional and formal tone: Keeping a courteous
tone builds effective rapport and maintains a polite, respectful, and
culturally sensitive dialogue.
Precision
and composition: All facts and dates should be
accurate, and all spelling and grammar should also be correct. Precision builds
a professional tone and confirms effective research has been done.
Completeness:
All necessary information should be included in the written communication
Non-verbal communication
Non-verbal
communication includes facial expressions, posture, eye contact, hand
movements, and touch. For example, if you’re engaged in a conversation with
your boss about your cost-saving idea, it is important to pay attention to both
their words and their non-verbal communication. Instead of written or oral
words, it relies on various non-verbal cues like physical movements, tasks,
colours, signs, symbols, signals charts, etc. to express feelings, attitudes or
information. Although no word is used in non-verbal communication, it can
effectively communicate many human feelings more accurately than verbal methods
of communication. Non verbal communication are also classified as
Facial expression
The
face is an important communicator. It is commonly said that the face is the
index of the mind. It expresses the type of emotions or feelings such as joy,
love, interest, sorrow, anger, annoyance, confusion, enthusiasm, fear, hatred
surprise, and uncertainty. For example, if you smile frequently you will be
perceived as more likable, friendly, warm and approachable.
Gestures
Nonverbal
communication via gestures is so powerful and influential that some judges
place limits on which ones are allowed in the courtroom. If you fail to gesture
while speaking, you may be perceived as boring, stiff and unanimated. A lively
and animated teaching style captures students’ attention, makes the material
more interesting, facilitates learning and provides a bit of entertainment.
Head nods, a form of gestures, communicate positive reinforcement to students
and indicate that you are listening. Gestures are movements of the arms, legs,
hands, and head.
Posture and body orientation
Posture
and movement can also provide a great deal of information. You communicate
numerous messages by the way you walk, talk, stand and sit. Standing erect, but
not rigid, and leaning slightly forward communicates to students that you are
approachable, receptive and friendly. Speaking with your back turned or looking
at the floor or ceiling should be avoided; it communicates disinterest to your
class.
Body language
Body
language is another widely recognized form of non-verbal communication. Body
movements can convey meanings and messages. Body language may take two forms of
unconscious movements and consciously controlled movements.
For
example;
When a
person is bored, he may gaze around the room rather than look at the speaker or
he may shift positions frequently.
When a
person is nervous, he may bite his nails or mash hair. These are usually made
unconsciously. On the other hand, leaning forward toward the speaker to express
interest is the case of conscious body movements.
Graphic Language
Graphic
communication is the study of how we convey meaning through visual design.
Graphic communication as the name suggests is communication using graphic
elements. These elements include symbols such as glyphs and icons, images such
as drawings and photographs, and can include the passive contributions of
substrate, colour and surroundings. It presents information in pictorial or
other specific format in order to clarify or prove the written material.
Examples of graphic language include photographs, posters, charts, diagrams,
symbols, icon, etc.
Advantages of graphic language
·
It helps in visualizing concept.
·
It is an important part of engineering domain.
·
It helps in designing machines and structures.
·
Graphic language is independent of language. So,
a person not knowing a specific language also gets the message.
Communication based on direction of communication
Upward
communication refers to that form of communication that flows from bottom to
top. On the other extreme, downward communication is the communication, which
moves from top to bottom. Communication is the spine of an organisation because
without it superior-subordinate relationship cannot thrive and the organisation
will not be able to function effectively, to achieve the objectives. It pertains
to the meaningful and effective interaction between two or more people.
Basis for communication
|
Upward Communication
|
Downward Communication
|
Meaning
|
Upward communication is the line of communication through
which subordinates can convey information, to their seniors.
|
Downward communication is the formal chain of command
established to direct subordinates and convey information, pertaining to
organization's objectives, policies and strategies.
|
Nature
|
Participative
and Appellative
|
Authoritative and Directive
|
Flow
|
Subordinate to superior.
|
Superior to subordinate.
|
Purpose
|
To make complaints or appeal, give feedback and
suggestions
|
To give orders, instructions, advice or assign
responsibilities.
|
Speed
|
Slow
|
Fast
|
Frequency
|
Low
|
Comparatively high
|
Examples
|
Reports, direct letters and proposals
|
Circulars and Notices
|